serbian newspaper review of the m.a.g.

[august highland]

Electronic Art - the effect of cyber-muse
by Andrej Tisma
http://www.dnevnik.co.yu/Strane/kultdod.htm

translated into english by Dubravka Djuric

 Internet magazine for literature and media art "The Muse Apprentice Guild"
in its first issue presents many prose, and poetry works, essays, but also
the important multimedia works Writes  Elektronic magazines are not rare and
on the Internet there are thousand of them covering different fields. Art
also has its special magazines all over the world, that never appear in
printed version, but they have many online readers. The advantage of these
are multiple: relatively cheap process of publishing and distribuing,
abailability on all continents and in short period of time, flexibility that
permits fast, daily change and adding in content, multimediality with
possibility to enrich pages of the magazine by movable images and sound,
and, finally, with interactivity by which a reader is capable in direct
contact to react regarding the offered material and to effect its additional
shaping, adding, and even the work of the editorial borad.

And although there are so many concepts on which the electronic publications
are based, so we could have an impression that all possibilities are worn
out, thanks to the individuality of the founder and creator of an online
magazine, and this could be absolutely everybody who wishes it, without any
restrictions and boundaries, the attraction of electronic magazines is still
in its freshness and independency. This is the case with the newly
established "The Muse Apprentice Guild" (Udruzenje muzinih segrta), or
shortly "MAG" which first issue has just appearedthese days on the
http://www.muse-apprentice-guild.com/. Its editor in chief August Highland
in his introduction notes that "MAG" is open to all writers and new media
aertists, and that his mark in literary world would like to accentuate by
giving the access to the broader cirsle of different voices, in the spirit
of the development of 21 century. The genres that "MAG" publishes are
poetry,prose, hypertext, essays, critics, interviews, digital visuel and
multimedia pieces, which is extraordinary broad field of creation. This
issue of the magazine brings the works of more than 50 authors, mostly
englesh speaking, authors from USA and from Europe, who write in the already
mentioned genres and creative disciplines. Mostly there are prose texts,
essays, but there are very interesting postry, even few exhamples of visual
play with letters and interpunction. Among them we will notice well known
American essayist, theoretician of postmodernism, and prose writer Lance
Olsen, then well known poet from Pensylvania Ron Silliman, as well as
Bruklin theoretician of cyberculture Alan Sondheim. Marjorie Luisenbrink
well known author of hypermedia short stories has an interesting play of
images and verses "Pomracenje u Luizijani", ans with similar procedures
write Linda Carolli and Lisa Bloomfeild. But the most attractive and most
complex media work in this issue is the work by Doll Yoko (pseudonim of the
movie and video artist Francesca da Rimini) "Liquid Nation with the sequence
of poetic images of children and toys, and documentary images of cruel world
events with engaging textual commentaries, dealing specially with media mass
manipulations, by which the strong effect of experiencing the contemporary
civilization. This electronic internet magazine has many pleasurable
surprices for every taste and the level of creative ambitions and the
deadline for sending the contributions for the next issue of "MAG" is the
beginnging of the November.




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